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Even An Expert Can Make A Mistake

In an article about the impact of a Google algorithm change, one commentator suggested that locality was not much of a factor when it came to opting for a SEO firm. The commentator brought no evidence or logic to support this assertion. In fact, using a local SEO consultancy can be a very good idea in a diversity of circumstances. To dismiss the potential importance of geography is something of a mistake.

At SEO Consult we weigh up the pros and cons of a wide range of tactics. When we describe a particular strategy, we try to be as fair as possible. While our blog does not give away a significant amount of our detailed knowledge, it does enable site owners to make prudent choices in a variety of areas.

When it comes to local optimisation, it is true that the consultancy which is closest to the firm in question is not necessarily the most suitable one. Despite this point, a locally based company has several advantages over more distant operations.

Firstly, a local consultancy is easy to communicate with on a face-to-face basis. Secondly, such a consultancy will have a deep appreciation of local economy and culture. Thirdly, a local consultancy should find it simple to manufacture Quality Content Writing Services for a target audience which is predominantly local.

None of this means that a locally-oriented consultancy is the only option for an online business . However, it does suggest that overlooking the potential advantages of the local route to success could be a serious misjudgement.

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