The most promising and prominent area of our society which has gained popularity in the midst of every age group is Social Media. It is a combination of Social Networking Websites and Social Bookmarking Websites. According to some researches, there has been growth in the use of social media from past 10 years and has been growing since then. In a Social Media environment, all sites are associated to every other site with further ads campaigns, follower of the product etc. Social media lets you attach with
additional business strategies and receive consideration.
Today, Social Media is more than just a label, which includes abundant variety to it such as
- Blogs (WordPress)
- Social Networks (Facebook)
- MicroBlogs (Twitter)
- Business (LinkedIn)
- Youtube (Videos)
- Discussion Forums
- RSS Feeds
- Photo Sharing (Flickr)
- jobs (Timesjobs)
- Marriage(Bharat Matrimony)
The social media market has helped people around the globe making more business. It has let the world get restructured with most up-to-date and inventive ideas. People are working across the globe with clients living someplace, at anytime with no additional costs. The Globalization gives the impression of being incredibly unproblematic. It has turned out to be a huge subject where you aim at covering everything but still missing something. The optimistic outcome is that it lets you exchange information, creating your network, connects you with friends, society, different groups, building up your company, discussion forums, sharing multimedia, find jobs etc. but it has adverse effect on the young generation of our society. It is believed to be used in a optimistic way.
Social Media is based on Web 2.0. What is web 2.0? Web 2.0 has changed the idea of static websites into more interactive and dynamic in nature which lets you collaborate with each other. These are user-generated web pages made by Web 2.0 internet applications for sharing information with each other. Web 2.0 properties include Tumblr, Hub Pages, Squidoo, WordPress, Blogger, Weebly. Remember the time when we all started using orkut, then Facebook took all over. People say that Facebook has killed Orkut.
According to surveys conducted by specialists Facebook and Orkut both has captured most social media market in India followed by Ibibo, Twitter, linkedIn, BharatStudent.
Social Media helps to generate revenues into a great deal of business venture. It might take some time for your business to expand. It has been unproven paramount for every business. It attracts customers from all locations. As we all know that there are some aspects which should be calculated prior to opening any business.
Ø Product Appreciation/Identification
Ø Repeat experience
Ø Website Traffic
Ø Open Communication
Ø Develop Marketplace and Make Inquiries
Ø Gratify Dissimilar Viewpoints, thoughts and Opinions
Ø Tie-ups to expand business
Ø Future Growth Possibilities
SEO and Social Media are co-related. SEO, SEM, Internet Marketing all merge collectively for expansion and opportunity in this place. The benefits of social media in terms of SEO are:-
The aim is not just to increase the traffic but to lead it in the exact trend so as to encourage sales
Since our key concern in Social media is Blog Content which has the utmost guests leads to in receipt of the target spectators
InBound Links are accomplished to build associations to boost the rankings of keywords
SEO has its roots since Social Media. To wrap up, Social Media is surely leading to overall development of the social order and has gained applauding assurance on market research.